In the home building industry, it has become more and more common to see buyers purchasing a new home from behind a screen. But, many are asking how did builders get there? What processes have worked? Which ones haven’t?

In the inaugural BUILDER Sessions webinar, Symone Strong, associate editor at BUILDER, explores these questions, among others, with Ronda Conger, vice president of Idaho-based CBH Homes, and Kevin Oakley, managing partner at Do You Convert, an online sales and marketing partner for home builders.

During the roughly 30-minute session, Conger and Oakley give their real-life experiences with implementing an online home buying strategy, their biggest challenges and roadblocks, advice for other builders looking to sell online, and their opinions on the future of home buying.