Amazon on Wednesday morning announced the opening of interactive Amazon Experience Centers within select Lennar model homes across the United States, a move that would put Alexa in control of everything.
In these Alexa-enabled smart homes, customers can simply ask Alexa to control the television, lights, thermostat, shades, and more. It will interface with Amazon Dash for ordering groceries and supplies and Amazon Prime for entertainment options.

“We wanted customers to experience a real home environment that showcases the convenience of the Alexa smart home experience, great entertainment available with Prime, and Home Services,” said Nish Lathia, general manager, Amazon Services. “We are excited to extend our relationship with Lennar with the launch of Amazon Experience Centers. As one of the nation’s largest home builders, Lennar offers the potential to enable this experience within easy driving distance of millions of customers.”
Here's what it will do for Lennar home buyers:
- Control smart home devices with just their voice: Customers can experience the simplicity of adjusting the thermostat, seeing who’s at the front door without leaving the couch, and trying routines such as “Alexa, good morning” to have Alexa turn on lights, read the weather, and provide an update on commute times based on traffic.
- Have fun and incorporate entertainment every day: Customers can also see how Prime makes voice-controlled in-home entertainment better by streaming more than two million songs on Prime Music along with Prime Original movies and series - all at no additional cost to your Prime membership.
- Save time by putting their home on auto-pilot: Customers can discover how to schedule auto-deliveries of household essentials, reorder products with the press of a button, and book recurring or on-demand home services through Amazon.
“Amazon’s ability to bring a home to life with Alexa smart home experiences, entertainment and services – coupled with their obsession with customer experience – is a natural extension of our Everything’s Included approach to home building,” said David Kaiserman, president of Lennar Ventures. “We picked Amazon because of our shared commitment to customers, their Amazon experts across the country, and their ability to connect customers with thousands of service providers through Amazon Home Services.
Amazon Experience Centers are now open in Lennar model homes in Atlanta, Dallas, Los Angeles, Miami, Orlando, San Francisco, Seattle, and Washington D.C. with more coming soon.