Savvy builders are tapping into social media outlets to connect with buyers and market their homes.

A review of the Builder 100, the largest builders in the country based on closings, shows that some are more active than others when it comes to sites like Facebook, Pinterest, and Twitter. Big builder Lennar tops all other builders, coming in with 268,383 Twitter followers and 742,757 Facebook likes.

The breakdown below shows which companies are having the most success with social media. Click here for tips on how to improve your outreach. For a printable PDF of the Builder 100 list, click here.

Builder Facebook Likes Builder Twitter Followers
Lennar 742,757 Lennar 268,383
Habitat for Humanity 385,056 Habitat for Humanity 82,349
KB Home 31,513 Pulte Homes 23,866
Meritage Homes 31,021 Meritage Homes 13,194
Taylor Morrison 28,272 NeighborWorks America 10,893
Gehan Homes 14,357 KB Home 9,624
Pulte Homes 13,316 Toll Brothers 8,196
Fischer Homes 12,633 The Related Group 7,745
Ivory Homes 12,000 Beazer Homes 6,410
D.R. Horton Homes 11,530 DR Horton 5,630
Stanley Martin Homes 10,877 Home Creations 4,454
WCI Communities 10,098 M/I Homes, Inc. 4,370
Ryland Homes 10,051 David Weekley 3,697
Arbor Homes 9,744 William Lyon Homes 3,405
Grand Homes 8,771 Gehan Homes 3,243
David Weekley Homes 8,607 Taylor Morrison 3,085
Neal Communities 8,391 Neal Communities 2,918
LGI Homes 7,891 K Hovnanian 2,760
Stock Development 7,751 Grand Homes, Texas 2,592
M/I Homes, Inc. 7,653 RA Homes 2,457
Home Creations 7,499 IGI Homes 2,427
Related Group 7,008 Drees Homes 2,371
ICI Homes 6,587 Stylecraft Builders 2,282
Edge Homes 6,460 Ryan Homes 2,247
NeighborWorks America 5,859 Perry Homes 2,225