Sales Prospecting

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Why Today Is the Perfect Day to Sell Someone a New Home

Roland Nairnsey has sold houses through several downturns, and he's convinced a... More

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The Relationship of Selling: Q+A with Woodland Homes’ Morgan Palumbo

Creating connections, learning buyer drivers, and sharpening sales skills are key... More

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4 Strategies for Weathering the 2023 Spring Selling Season

This year's spring selling season might not be the typical frenzy of activity, but... More

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How To Get Better Results from Google Ads

BUILDER contributor Donna Campanelli explains how companies can make better use of... More

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Why the 'No Lead Left Behind' Approach Could Result in Increased Sales

Connecting with only a minority of those who express intent to purchase is... More

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How Builders Use Property Tech to Enhance Customer Experience

Pulte, Lennar, and CBH Homes are leveraging tech and online sales tactics to keep... More

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Why Generating an Email List Matters for Builders

If your website doesn't generate an email list, you're losing money, BUILDER... More

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SoCal BIA Introduces New-Home Search Engine

BIASC New Homes Showcase, an online portal designed to provide a quick and easy... More

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CRM Software is Changing the Home Sales Process

But some sales associates aren't on board with the system. More

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Increase Your Response Time to Boost Revenue

New studies show that builders waste potential sales by ignoring prospective... More

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