Marketplace Homes

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Millennials Need Homes They Can Afford. Can You Build Them?

To attract millennial buyers, aim for the basics and skip the smart home tech. More

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Opening Models When Buyers Want to View Them

Mobile technology offers greater shopping flexibility to buyers. More

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A Broker Thrives by Removing Impediments to New-Home Buying

Marketplace Homes’ guaranteed lease program is expected to help sell 1,700 new homes this year. More

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Marketplace Homes Expands in Weak Markets

Its formula of offering lease payments for unsold existing homes translated into 543 sales last year for its preferred builder network. More

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10 Business Trends to Look for in 2012

It’s that time of year again when economists and other experts start crystal balling where they think the beleaguered U.S. economy and its housing industry could be headed in the next two years. More

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Detroit-Area Company Helps Buyers Break Free From Existing Homes

Marketplace Homes, which guarantees lease payments, is expanding its builder network. More

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Guaranteed Lease Program Gives Michigan Consumers Reason to Buy a New Home

Several Michigan builders have already experienced success with the program. More

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