Zonda’s first quarter Market Insights report highlights a clear divide between master-planned communities (MPCs) and individual projects, particularly in larger homes in the Punta Gorda metro.
The Strongest Size Segments
Notably, MPC market rate projects captured about two thirds of all sales in the quarter. The strength was most pronounced in homes above 2,000 square feet, where MPCs consistently outpaced smaller, standalone offerings.
In fact, monthly sales pace data shows MPC market rate projects leading in every size category above that threshold, reinforcing that buyers seeking larger homes are gravitating toward communities with established identity and amenities.
Which MPCs Are Leading Sales
Within the competitive landscape, Babcock Ranch by Kitson & Partners remained the standout performer. After a strong 2025 that included over 1,000 home sales, the community carried its momentum into 2026 with 359 sales in the first quarter alone.
West Port by Brookfield Kolter Land Partners ranked second, posting more modest quarterly sales but maintaining steady progress. Turnleaf by GreenPointe Holdings, while earlier in its lifecycle, reflects a different dynamic with a high percentage of remaining lots, signaling future supply that could shape competitive conditions in coming quarters.
Strategic Takeaways
Taken together, the data points to a market where scale and cohesion matter more than ever. Larger homes are not only selling better in MPC environments, but they are also benefiting from the perception of stability and lifestyle value that master plans provide.
Looking ahead, Punta Gorda’s MPC driven performance suggests that even as broader housing conditions fluctuate, well executed master plans will remain a central engine of growth in the region.
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