Global color authority Pantone has selected a velvety gentle peach hue named Peach Fuzz (PANTONE 13-1023) as its Color of the Year for 2024.
According to the Pantone Color Institute, the warm and cozy shade highlights a desire for togetherness with others and the feeling of sanctuary. Subtly sensual, Peach Fuzz brings a feeling of tenderness and communicating a message of caring and sharing, community, and collaboration.
“A cozy peach hue softly nestled between pink and orange, PANTONE 13-1023 Peach Fuzz brings belonging, inspires recalibration, and an opportunity for nurturing,” says Leatrice Eiseman, executive director, Pantone Color Institute. “An idea as much as a feeling, PANTONE 13-1023 Peach Fuzz awakens our senses to the comforting presence of tactility and cocooned warmth.”
The introduction of Peach Fuzz also marks the 25th anniversary of the Pantone Color of the Year program. First introduced by the Pantone Color Institute in 1999, the program has become a globally iconic cultural touchstone, drawing attention to how culture is expressed through the language of color.
“With this year’s Pantone Color of the Year 2024, we see an increased focus on community and people across the world reframing how they want to live and evaluating what is important—that being the comfort of being close to those we love,” adds Laurie Pressman, vice president of the Pantone Color Institute. “In the spirit of PANTONE 13-1023 Peach Fuzz, we reflect back on the last 25 years of the Pantone Color of the Year program grateful to provide an avenue where designers and color enthusiasts all over the world can engage in a conversation about color, be inspired by color, and showcase their creativity within their communities. We look forward to continuing this for many more years to come.”
For home interiors, the introduction of Peach Fuzz creates a welcoming ambiance, reports Pantone. Promoting feelings of gentle warmth whether appearing on a painted wall, in home décor, or acting as an accent within a pattern, the heartfelt hue infuses personalized worlds with a comforting presence.
