Courtesy Sherwin-Williams

Sherwin-Williams introduced its 13th official color of the year, Redend Point SW 9081, a calming blush-beige that “inspires expanded horizons and eye-opening discoveries.”

“Redend Point was inspired by the idea of finding beauty beyond ourselves. It is a heartening hue that invites compassion and connection into any space,” says Sue Wadden, director of color marketing at Sherwin-Williams. “The color is a natural choice for those looking for a warm and joyful neutral in both interiors and exteriors.”

As neutrals continue to warm up, Wadden expects this blush-beige to be a versatile shade seen across residential and commercial spaces in the years to come.

Courtesy Sherwin-Williams

“Redend Point’s subtle pink undertones make it easy to incorporate into any space. It delivers an enveloping warmth that instantly makes you feel at home,” continues Wadden. “Build on its earthiness by utilizing the hue alongside natural-looking textiles and wood accents or create a desert oasis by layering terracotta shades and clay materials.”

The hue is part of the Nexus palette in the Sherwin-Williams 2023 Colormix Forecast, which celebrates restorative energy, well-being, and kindness. Wadden recommends pairing the hue with grounding neutrals like Urbane Bronze SW 7048, Pure White SW 7005, Cool Beige SW 9086, and Foothills SW 7514, or tonal clays such as Hushed Auburn SW 9080, Toile Red SW 0006, Carnelian SW 7580, and Malted Milk SW 6057.

To help ignite consumers’ imaginations and inspire them to create warm and inviting spaces using Redend Point, Sherwin-Williams collaborated with Etsy to curate a selection of complementary home décor items as well as art and accessories from the company's sellers.