Thinking Green Martha Stewart, founder of MSLO, and Jeffrey Mezger, president and CEO of KB Home, at KB Home's Martha Stewart community at Stapleton, in Denver.
Courtesy KB Home Thinking Green Martha Stewart, founder of MSLO, and Jeffrey Mezger, president and CEO of KB Home, at KB Home's Martha Stewart community at Stapleton, in Denver.

Martha Stewart stopped by the KB Home GreenHouse, in Windermere, Fla., Tuesday and pronounced it a good thing and good idea. The 2011 Builder Concept Home, created with Martha Stewart, was unveiled to the media Tuesday and blessed by Stewart herself.

The fact that the home achieves net-zero energy performance, built with sustainability and energy efficiency at the forefront of its design and systems, was more than a good thing, she said.

“It is a good idea, much more than a good idea. It is a very compelling reality,” she said. “I think the demand for green will be there. It is growing by the day.”

Stewart, the maven of good living, was even happy about the 2,600-square-foot home’s size.

“This is a smaller house, which I like. I think the trend to smaller homes is good,” she said, adding that she doesn’t think the market needs more of the huge “McMansions that are peppered across the landscape.”

The KB Home design, she pronounced, is “gracious and proportionally good” as well as “well-organized and functional.”

Stewart’s stamp is evident all over the home, from the gas cooktop she insisted on in the kitchen, to the place-for-everything organizational systems, to the composting bucket set into the countertop.

“I am a composter,” she declared, complimenting the “copious” stainless steel bucket sunk into the granite countertop.

“You can make some good black gold for your vegetables,” she said. “That is just a little feature, but an important one … . It must be beautiful and functional in our world these days.”

Not only did Stewart like the house, but so did her fans. She said she tweeted about it on Tuesday morning and got “hundreds and hundreds” of responses from all over the world.

“It was 100% positive,” she said.

Teresa Burney is a senior editor for BUILDER magazine.

Learn more about markets featured in this article: Orlando, FL.