As the nation’s largest builder, D.R. Horton continues to lean into its scale and discipline to navigate the market.
“Solid underlying demand still exists, but buyers remain payment sensitive,” says president and CEO Paul Romanowski. “D.R. Horton’s affordable product offerings and incentives, such as mortgage buydowns, helped to bridge the affordability gap and provide homeownership to more than 83,000 individuals and families in calendar 2025.”
D.R. Horton’s focus on affordability is central to the builder’s long-term strategy. With an average sales price of $381,727 in fiscal 2025, D.R. Horton is targeting attainable price points at scale, reinforcing its role in addressing the nation’s housing shortage.
Despite closing more than 87,000 homes in 2025, D.R. Horton continues to invest in its pipeline and strategic expansions. In 2025, the builder completed the acquisition of SK Builders, a South Carolina-based builder with 470 annual closings in the growing Greenville and Spartanburg markets. The southeastern markets are popular in-migration destinations with growing permit activity and new-construction activity.
“The long-term opportunity for D.R. Horton remains significant because the country needs more housing, especially at affordable price points,” Romanowski says. “As the largest home builder in the United States, we play a critical role in expanding supply.”
The builder’s 2026 priorities center on “delivering quality homes at affordable price points, maximizing the returns on our inventory investments, generating substantial operating cash flows and maintaining financial flexibility,” according to Romanowski. This includes a continued emphasis on cost control and empowering local operators.