Customers want to feel valued and understood—curiosity and empathy are the keys to... More
With the buyer now responsible for compensating their agent, builders must... More
Shore Consulting's Ryan Taft says he has observed countless behaviors that... More
‘The modern buyer is bombarded with an array of choices, leading to what is... More
Nashville-based Legacy South is boosting their home buying experience with an AI... More
It’s not easy to sell in this market, but these tips can help sales teams close... More
As the market cools, builders are preparing sales teams for more normal selling... More
But some sales associates aren't on board with the system. More
BUILDER blogger Jonathan Wilhelm shares his tips and tricks for designing a sales... More
