Lita Dirks

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20 Design Trends to Convert 55-plus Shoppers into Buyers

The architect and interior designer of the NEXTadventure home share what they... More

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True Innovation Requires Meeting Buyers' Needs

The NEXTadventure home’s flexible design caters to 55-plus home buyers. More

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True Innovation Requires Meeting Buyers' Needs

In this video, Lita Dirks, CEO of Lita Dirks & Co., and Deryl Patterson, president... More

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Avoid These Seven Design Don'ts

Are you spending too much in one place while not doing enough to update other... More

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Seven Easy Ways to Recharge the Look of Your Homes

Are your homes in need of a style makeover this year? It doesn’t have to be... More

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New Home Buyers Seek Affordable Details, Products

A panel of experts list low-budget ideas to perk buyer interest. More

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As Generational Torch is Passed, Industry Experts See Similarities In What Aging Boomers and Millennials Will Want

Both groups seek authenticity, “excitement,” and a community that reflects their individuality. More

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Model Merchandising On A Budget

Four top designers share their strategies for keeping the pizzazz for less cash. More

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