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April 2017 Table of Contents

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Why Product Innovation Matters BUILDER Why Product Innovation Matters

We're seeing product manufacturers map builders earlier into their r&d workflows. That's a good thing. Read more

Up Front
Home Safes Catch On with Buyers BUILDER Home Safes Catch On with Buyers

Homeowners appreciate having a place to easily and safely store jewelry, important papers, and firearms. Read more

Caterpillar Introduces Phone that Can Stand Up to the Jobsite BUILDER Caterpillar Introduces Phone that Can Stand Up to the Jobsite

Durable smartphone provides dustproof, drop-proof, waterproof, push-to-talk solution for rugged use. Read more

Virtual Staging App roOomy Let’s Homeowners Decorate in 3D Builder Virtual Staging App roOomy Let’s Homeowners Decorate in 3D

roOomy brings consumers and home furnishing retailers together in one platform to virtually decorate real-life spaces. Read more

Home Builders are Willing to Try New Products BUILDER Home Builders are Willing to Try New Products

This year more builders are setting out to try new products. Here’s how they'll choose them. Read more

Features
The 2017 Product Guide BUILDER The 2017 Product Guide

The world is constantly innovating - and so are we. We introduce our inaugural products issue with 94 products encompassing lifestyle, building envelope, comfort, finishes, and water categories. Read more

7 Tips for Pursuing Product Partnerships BUILDER 7 Tips for Pursuing Product Partnerships

As in any serious relationship, things can get messy if both partners don’t know what they’re getting into. Before launching a formal partnership with a manufacturer, here are seven things builders should consider. Read more

ICYMI: Design Studios Take Center Stage BUILDER ICYMI: Design Studios Take Center Stage

To enhance product sales, successful builders inform and educate home buyers with creative tactics such as design studios, technology walls, and digital apps. Read more

2017 Builder Brand Use Study Results BUILDER 2017 Builder Brand Use Study Results

In our annual survey, builders share their familiarity, use, and opinions about brands across 51 product categories. Read more

NAHB Notes
NAHB Supports Executive Order on "Waters of the United States" Rule BUILDER NAHB Supports Executive Order on "Waters of the United States" Rule

Association wants revisions to the ‘overly burdensome’ WOTUS rule. Read more

For-Sale Model Remains King BUILDER For-Sale Model Remains King

Some builders will benefit from a bump in the single-family rental market, but the for-sale market will continue to dominate. Read more

Frank Talk
If It's Not Broken, Fix It Anyway BUILDER If It's Not Broken, Fix It Anyway

Just because business is good doesn't mean it can't be better. Read more

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