Best–and Worst–Cites for Small Business Startups

Sacramento scores big, Cincinnati does not.

2 MIN READ

LendingTree®, the online loan marketplace, today released the findings of its study on the best and worst cities for new small businesses.

In the new study, LendingTree used data from more than 80,000 queries submitted by new small business owners seeking loan offers through its small business loan marketplace to determine where businesses tend to do the best.

First place went to Sacramento, Calif., where the average annual revenue of businesses was $315,661, and 84.3 percent of rising small businesses were profitable. In fact, three California cities — Sacramento, Los Angeles and Fresno — ranked among the top 10 best places for new small businesses.

Coming in second place overall was Grand Rapids, Mich. Businesses reported an average annual revenue of $293,495and 85.2 percent of applicants were profitable. Businesses in Grand Rapids reported they were profitable more often than businesses in top-ranked Sacramento.

The opposite happened with Portland, Ore. Rounding out the top three, the city reported an average $317,765 in business revenues and 83.2 percent of businesses reported they were profitable. While Portland’s revenue was higher than top-ranked Sacramento, fewer businesses reported they were profitable, dropping its final score to 83.

Young companies in Cincinnati reported an average annual revenue of $198,516, and about 79.8 percent of businesses reported they were profitable.

The city netted itself a low score of eight, the lowest of any other city. Rochester, N.Y., and Philadelphia follow with final scores of 14 and 17, respectively.

The study was limited to businesses that submitted query forms between six and 60 months after the business was founded, as researchers considered six months a reasonable amount of time to predict annual revenue, and businesses older than five years could be considered established rather than new.

For the full report, visit: https://www.lendingtree.com/business/small/lendingtree-ranks-best-worst-cities-new-small-businesses.

Best Cities for Small Businesses
Final Rank
City
Final Score
Average of
Annual Revenue

% Profitable
1
Sacramento, Calif.
90
$315,661
84.30%
2
Grand Rapids, Mich.
89
$293,495
85.20%
3
Portland, Ore.
83
$317,765
83.20%
4
Knoxville, Tenn.
73
$241,841
86.80%
5
Denver
73
$311,744
82.00%
6
Seattle
70
$288,586
82.10%
7
Tulsa, Okla.
69
$265,217
83.70%
8
Albuquerque, N.M.
68
$273,492
83.10%
9
Fresno, Calif.
65
$292,599
81.50%
10
Los Angeles
64
$338,350
81.00%
10
Oklahoma City
64
$238,758
84.00%
12
Minneapolis
64
$242,227
83.40%
13
Charlotte, N.C.
62
$366,737
80.70%
13
San Francisco
62
$271,635
82.00%
15
Albany, N.Y.
62
$260,817
83.20%
16
St. Louis
60
$222,784
85.80%
17
Boston
59
$287,322
81.40%
17
Columbus, Ohio
59
$223,775
84.30%
19
Nashville, Tenn.
59
$282,049
81.40%
20
Indianapolis
58
$224,258
84.20%
21
Las Vegas
57
$322,277
80.50%
22
Greensboro, N.C.
56
$232,115
83.30%
23
Salt Lake City
55
$362,138
80.00%
24
Jacksonville, Fla.
54
$267,815
81.50%
25
Buffalo, N.Y.
52
$233,338
82.30%
26
Pittsburgh
51
$228,828
82.30%
27
Houston
48
$278,714
80.70%
27
Milwaukee
48
$194,782
84.80%
29
Greenville, S.C.
47
$221,008
83.40%
30
Dallas
45
$285,892
80.30%
31
Miami
45
$294,593
79.20%
32
New York
44
$301,624
78.50%
33
Orlando, Fla.
43
$256,637
81.10%
34
Memphis, Tenn.
42
$263,858
80.90%
34
Raleigh, N.C.
42
$163,290
83.80%
36
Kansas City, Mo.
40
$237,153
81.20%
37
Atlanta
39
$227,163
81.40%
37
Hartford, Conn.
39
$223,632
81.60%
39
Washington D.C.
38
$271,868
79.90%
40
Cleveland
35
$206,724
81.90%
41
Chicago
31
$270,314
78.20%
42
Virginia Beach, Va.
30
$197,585
81.70%
43
New Orleans
30
$239,913
80.10%
44
Harrisburg, Pa.
25
$215,116
81.10%
45
Detroit
24
$221,829
80.90%
46
Birmingham, Ala.
23
$198,374
81.30%
47
Louisville, Ky.
21
$222,558
80.50%
48
Philadelphia
17
$226,146
79.00%
49
Rochester, N.Y.
14
$205,132
80.40%
50
Cincinnati
8
$198,516
79.80%

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