The Walt Disney Co. has announced plans to introduce Storyliving by Disney, a vibrant new brand of master-planned communities that will be infused with Disney hallmarks.
The first Storyliving by Disney community will be built in Rancho Mirage, California, a city located in the Greater Palm Springs area and a location where Walt Disney himself owned a home. Additional locations in the U.S. are under exploration for future development.
“For nearly 100 years, Disney has shared stories that have touched the hearts and minds of people all around the world,” says Josh D’Amaro, chairman of Disney Parks, Experiences, and Products. “As we prepare to enter our second century, we are developing new and exciting ways to bring the magic of Disney to people wherever they are, expanding storytelling to storyliving. We can’t wait to welcome residents to these beautiful and unique Disney communities where they can live their lives to the fullest.”
Disney Imagineers will play a key role in developing the creative concept for the communities, working in conjunction with respected developers and home builders.
“Disney Imagineers are exploring the richness of each local region to inspire the theme of Storyliving by Disney communities,” says Michael Hundgen, executive producer at Walt Disney Imagineering. “Distinctively designed indoor and outdoor spaces will offer residents new opportunities to explore, engage, and create the next incredible chapter of their story.”
Cotino, the first Storyliving by Disney community, is being developed in collaboration with DMB Development. Architecture and amenities of this Storyliving by Disney community will reflect the history and present-day inspiration of the rich valley culture.
“Cotino represents the creativity and operational excellence of Disney combined with the extensive community development expertise of DMB Development,” says Brent Herrington, CEO of DMB Development. “We are delighted to collaborate with Disney in this groundbreaking new concept.”
Cotino will welcome homeowners of all ages and will include at least one section exclusively for 55-plus residents. Home buyers will have a range of home types to choose from, including estates, single-family homes, and condominiums.
In addition to the residential component, the Cotino community has zoning approvals for the development of a hotel and a range of shopping, dining, and entertainment offerings anchored by an approximate 24-acre oasis featuring clear turquoise waters with Crystal Lagoons technology.
