Starting this month, people who visit your website using the Google Chrome browser could see a note near your web address specifying your site is "not secure" if it uses the http:// format rather than the https:// format commonly seen on e-commerce sites and most big-company sites.
"Google has been pushing webmasters to make the change to non-secure web sites a for years now --including hinting at small rankings boost to further incentivize the shift," Search Engine Land noted in a post from February. (We're writing about it now because Hanley Wood's websites are in the process of changing over.) The change will begin with the rollout of Chrome version 68.
