Developed by Centurion American, the Legacy Hills master-planned community (MPC) spans over 3,000 acres in Celina, Texas, and is planned for up to 7,000 homes at full buildout. The community opened in April 2024 and includes a diverse mix of builders, lot sizes, and floor plans. Pricing generally ranges from the $300,000s into the mid-$500,000s.
Importantly, Legacy Hills is not relying on a single buyer profile. Its product strategy creates multiple entry points into the community, with housing choices that can appeal to buyers at different price points and stages of life.
Amenities Build on the Product Strategy
That product diversity is paired with a layered amenity program. Plans call for seven amenity centers throughout Legacy Hills, along with a 27-acre sports park and a 3-mile walking and biking trail. The planned 1876 Country Club adds a destination component with an 18-hole championship golf course, clubhouse, driving range, putting green, and short game facilities.
For families moving to Legacy Hills, children in the broader community attend Celina ISD, while future school sites are planned within the development. The community also broadens its reach further through Del Webb’s dedicated 55+ neighborhood, which adds to Legacy Hills’ family-oriented offerings with age-targeted homes and amenities.
Growth Provides the Backdrop
The strategy is unfolding against a strong demographic backdrop. Celina’s population and household base are projected to more than double between 2020 and 2029, expanding the potential pool of buyers around the community.
At the same time, the broader housing environment remains competitive. The Zonda Market Ranking for MPCs characterized Dallas as slightly underperforming per August data, yet Legacy Hills stood out. In the Q2 2026 Master Plan Outlook report, the MPC recorded the largest year-over-year percentage increase in last 12-month sales among qualifying MPCs with at least 200 sales in the previous 12 months.
Legacy Hills illustrates the value of creating several paths into a large-scale community rather than building around a narrow customer profile. Differentiated housing, offerings for multiple life stages, and amenities ranging from everyday recreation to destination experiences give the development multiple ways to appeal to buyers.
The insights in this article were taken from a more in-depth case study in Zonda’s Master Plan Outlook subscription.
