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The McKenzie, a 22-story high-rise in Highland Park which is just north of downtown Dallas recently opened and is catering to the upper echelon of the rental market. The small units start at more than $3,500 a month while the top floor penthouse can be had for $18,500 a month. "With these residents, we felt rent wasn't going to be the issue but quality of the units and the services," said Doug Chesnut, one of the founders of the project's developer StreetLights Residential. "Our average renter here is in their late 50s and 60s. They want high-end services like at condominiums."

Residents get to enjoy a rooftop pool deck with views of downtown, a full fitness center, private lounges with several seating areas, entertaining kitchen, private bar and several outdoor seating areas. On the ground floor you'll find more formal public rooms with multiple lounge and salon spaces, boardroom and private studies and an outdoor walled garden.

"Our residents are treated like this is their home when they walk in," Chesnut said. "We went with the high-quality finish-out and custom construction." With an average unit size of 1,600 square feet, apartments in the McKenzie are about 50 percent larger than rentals in StreetLights Residential's other high-rise buildings. About 25 percent of the 183 apartments at the McKenzie have been leased. The entire building won't be completed until February.

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