As No. 6 on the 2026 Builder 100 list, Taylor Morrison is expanding into Greenville and Spartanburg, South Carolina, markets with the immediate development of its Braxton Ridge community.
“We’re looking forward to bringing our trusted brand and thoughtfully designed homes to a market that offers such strong development potential and continued growth opportunities through this initial Braxton Ridge community,” says Taylor Morrison Charlotte regional president Andrew Bodary. “This first land acquisition in the South Carolina Upstate area will mark the beginning of an exciting new chapter for Taylor Morrison.”
The acquired land for Braxton Ridge will bring approximately 33 homes to the area. Taylor Morrison is actively looking to expand further into these new markets.
“While we’re in the early stages of this expansion, we’re excited to see Taylor Morrison’s presence grow in the community with future developments and offer rewarding career opportunities to build a local team,” says Bodary.
The builder is also exploring the introduction of its resort lifestyle brand, Esplanade, to the area where current buyers and those moving would experience signature resort-style amenities not yet offered in the Upstate area.
Located in Fountain Inn, South Carolina, Braxton Ridge will offer homes ranging from 3,100 to 4,200 square feet with up to five bedrooms, three- to four-bathrooms, and two- to three-car garages. Buyers will have the option to personalize design selections or use Taylor Morrison’s Canvas collections, which takes the guesswork out of interior design.
