How to Make the Most of the First Five Minutes With a Prospective Home Buyer

The first words out of your mouth should never be, “Can I help you?”

 

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Salesperson

  • Finding and Training the Best New-Home Sales Agents

    Sales professionals share strategies for building a top-notch sales team.

     
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    10 Qualities of a Great Sales Manager

    Today’s sales managers need a complex set of abilities to succeed.

     
  • Brokered Out

    Maryland builders have an extra set of regulations to follow, with the state's new sales agent licensing law that went into effect on Monday, Oct. 1. The law requires that a builder's sales associates be licensed real estate agents. That in and of itself isn't unusual; several states have a similar...

     
  • Back To Basics

    A PROSPECTIVE CUSTOMER WALKS INTO A NEW-HOME SALES center. A sales consultant is sitting at a desk, talking on the phone. He looks up from his call, covers the mouthpiece, and says, “Brochures are on the counter, and the models are to the left. If you have any questions, just let me know.”

     
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    Construction Junction

    Allison Grant knows, more or less, how her Mondays will play out. She'll turn on her computer, pour a cup of joe, and attend meetings like every other American worker. But Mondays also bring an assignment that is an essential part of the sales manager's job at the Fairfax, Va., office of Brookfield...

     
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    First Impressions

    At the Ryland Homes sales center for its newest phase, Northwest Village, the team of three sales consultants—Darci Brammer, Troy Alexander, and Maddy Rosado—and an assistant have arrived early to unlock the models and to check their to-do lists, a computer-generated task list of follow-up phone...

     
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    Stellar Sales Strategies

    RECEIVING AN INDIVIDUAL AWARD AT The Nationals is a career-defining achievement for a new-home sales professional, whether the recognition is national or regional. Each year, only a handful of sales pros are chosen for the honor.

     
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    Sales Aide

    THERE ARE ANY NUMBER OF SOFTWARE PROGRAMS that can help builders more effectively manage Internet sales leads, but Hovnanian Enterprises' California and Arizona group, based in Ontario, Calif., decided that what it really needed was a person.

     
  • The Silent Salesperson

     
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    Sales Force Info-tainment

    A new weekly streaming video show keeps new home salespeople on top of their game.