Sales

Sales Strategies

• British Citizens Buy Homes in the United States

  UK natives leverage a weak dollar to buy homes here.

• Al Trellis Offers Selling Strategy Advice

  Industry guru Al Trellis offers a few tips for weathering housing’s current market conditions.

• Builder Uses the Natural Benefits of the Land as An Amenity in His New Community

  Builders and developers are eschewing traditional amenities for natural features.

• New Book Provides Valuable Insights for Builders and Sales Associates Who Want to Know What Female Home Buyers Look for in a Home

  A new book helps builders attract female home buyers.

• Al Trellis Recommends that Having a Couple of Spec Homes can be a Valuable Asset in a Slow Sales Environment

  Here’s how to leverage the value of your standing inventory.

• Real Estate Agencies and Builders Will Need to Adapt to the Next Generation Entering the Real Estate Sales Workforce

  The next generation of sales agents are motivated by a different set of standards and practices.

• Buyers at All Income Levels are Increasingly Interested in Green Building

  Home buyers at all income levels are increasingly interested in purchasing a house with green features.

• Census Data Indicates People are Delaying Retirement

  People are working longer and postponing retirement, according to Dr. Gene Warren, a Phoenix-based economist who specializes in public policy issues and the mature market.

• Builder Tests Office Depot's Large-Format Printing

  BUILDER is approached regularly about reviewing products that would be of interest to our readers. We think it makes a lot more sense to have builders try them out.

• 10 Qualities of a Great Sales Manager

  Today’s sales managers need a complex set of abilities to succeed.