-
Revenue down by 30 percent at luxury builder, where closings also slid 28 percent, according to preliminary 2Q results.
-
Five elite sales associates share how to turn prospects into buyers.
-
After report reveals Denver builders’ failure to capitalize on leads, pros stress basics such as phone calls and handwritten thank-yous.
-
Auctioning its entire standing inventory gives Buena Vista Custom Homes a fresh start.
-
A marker of future home sales dipped in February, sliding 1.9 percent, according to figures released Tuesday morning.
-
Timely, relevant responses to requests for information are rare.
-
February sales down almost 30 percent from a year ago.
-
Report also finds slight decrease in housing inventory.
-
Favorable pricing, incentives, improved access to financing, and sales training are all playing a role.
-
Promotional campaigns encourage reluctant buyers to take advantage of market conditions that won't last forever.
-
But the market's housing revenue and unit sales were way off, according to two publications' lists.
-
Florida-based builder works with sister company in Canada to lure buyers for second homes in America.
-
Strategy eliminates desire to wait for further price drops.
-
The Pending Home Sales Index, a leading indicator that tracks pending sales of existing homes, held steady in January at 85.9, a potential sign that the housing market may be starting to stabilize.
-
Sales pros share responses to buyers weighing the choice between new and existing homes.
-
Most new-home sales agents have fond memories of seeing a steady stream of prospects walk through the door. In today’s market, you need a strategy for generating traffic. Fortunately, there are only two limits on the number of ways to do this—your creativity and your willingness to work hard. Here a...
-
In late October, Prescott, Ariz., auctioned 2,274 acre-feet of effluent for more than $67 million. One month later, a huge plant in Orange County, Calif., began purifying sewerage, including runoff and household waste, into drinking water and is projected to produce 70 million gallons a day that is ...
-
How are builders of all sizes and niches responding to the downturn? What's in their business plan for 2008? What are they doing on the sales front that seems to be working with today's seemingly all-too-patient buyer? These were the questions we sought to answer when we set out to interview four bu...
-
In addition to making sure the house shines, you need to spiff up your sales process to sell inventory homes. Part of the strategy to sell inventory homes is the right marketing message. First off, don't describe them to prospective buyers as inventory or specs or field homes. Refer to them as compl...
-
The continued existence of Kimball Hill Homes, one of the housing industry's largest privately owned builders, as a business entity now hinges on the outcome of its negotiations with lenders over the terms of its debt and finding some way to stop the cash draining from its operations. In its 10-k fi...