A recent study by door manufacturer Therma-Tru confirms what many builders and designers already knew: A nice-looking entry door can increase the perceived value of a home. The study found that buyers would pay an average of 4.2 percent ($18,750 in an average-priced home) for a dwelling with an attractive door that enhances its curb appeal.
The respondents, homeowners in various regions of the country who had shopped for or purchased a new home in the last 3 to 5 years, were divided into two sample groups. They were shown images of enhanced or unenhanced homes in various architectural styles. Each group was also shown images of the same control homes.
“This survey showed very clearly that the perception of higher value is there with an enhanced entry door, whether it’s glass or sidelites or a new entryway configuration,” says Derek Fielding, director of marketing insights and innovation for Therma-Tru. “The research validated what we already suspected, that the front door is a key driver of curb appeal.”
REMODELING Magazine's Cost Vs. Value report lists an upscale grand entrance as one of the most valuable improvements a homeowner can make, recouping nearly 70% of the value of the project at resale.