Management of many of home building's top companies has been challenged in recent years to show proof of performance, not just financially but culturally. Ranking as a Fortune "Best Place to Work" is a bonus-able goal for some public company named executives as part of their compensation packages.
Whether or not it's part of an organizations executive comp policy, attracting and retaining talent, especially young talent with new tech skills and potentially greater powers of perception as to how to activate younger adult home buyers, is a premium skill set.
The company culture at David Weekley Homes (Builder 100 No. 17) has been a perennial case study in excellence, walking the walk, and actions that back up words. DSLD (Builder 100 No. 24) has been a dynamic up-and-comer on a number of levels, and it's no surprise that it should be regarded highly as an energizing place for young, driven, outcome-focused associates.