Brandon Bryant of Red Tree Builders won this year's Green Customer Builder of the Year Award from the NAHB for his stunning residential project in Asheville, N.C. Here, he talks with the NAHB's Best in American Living editor Katie Lenkiewicz about his commitment to sustainable building.
He says that education is key to generating buyer interest in green homes. He tells his customers about the savings and comfort they can achieve with energy-efficient measures.
"To me it's mainly about education," he says. "North Carolina is one of the leading states for the most green homes in the country, so most people have heard about green homes--but they may not have a full understanding. I like to tell them, "You may have heard of this, but this is what it really means.'"