We all know that what happens in Vegas stays in Vegas. But just this once, I think you will want to make an exception and ignore the slogan. Why? The NAHB’s International Builders’ Show (IBS), which returns to Las Vegas in January after a record-breaking run in Orlando, Fla., will provide the information, inspiration, tips, contacts, advice, and more that your business needs to get through these difficult times.

But none of that will do you any good if you don’t take it home with you, share it with your colleagues and employees, and put it to work in your business. Come to think of it, you should bring your whole team to Las Vegas from Jan. 20–23 for the IBS. That way, you can cover more ground and will have lots more to share when you get back home.

Exhibits and Education

The product exhibits are always a highlight of the IBS experience. If it goes into building a house, helps you manage your business better, makes the house greener, or enhances quality of life for home buyers, we’ve got it—acres and jaw-dropping acres of it. In displays from more than 1,700 exhibitors, you can find just the right products to appeal to your target buyers and help you make the sale.

When it comes to value, the exhibition is just the beginning. More than 250 educational sessions led by industry experts and notable business entrepreneurs will provide valuable insight for these difficult times and will help you prepare for the recovery that we all know is inevitable.

Speakers and Pre-Show Education

To enhance the IBS experience, daily featured speakers will be addressing some of the key issues that affect our industry. Andrew Winston, founder of Winston Eco-Strategies, is a consultant who works with leading firms to use environmental thinking to drive growth. He will provide a timely and dynamic view of how companies can use green environmental business strategies to improve their bottom lines when he speaks on Jan. 21.

On Jan. 22, Kevin Freiberg, the founder and CEO of San Diego Consulting Group, will provide insight into future trends, best practices, and the essential choices that make businesses succeed.

On Jan. 23, Peter D. Hart, one of the top public opinion analysts in the U.S., will take a look at demographics and consumer preferences.

The 26th New American Home The New American Home is a perennial favorite at the IBS, and the 2009 home promises to be quite a crowd-pleaser. Equal parts laboratory, education tool, and product showcase, The New American Home incorporates elements such as builders’ best practices, energy efficiency, indoor air quality, safety, convenience, and aesthetics. It is an outstanding resource for anyone in the home building industry who wants to keep up with leading-edge trends, and it demonstrates that excellence in housing performance can be built into any home—large or small, simple or complex.

A New Bottom Line

Something that will be different at the 2009 IBS is our fees. We have significantly lowered the cost of exhibits-only registration. Before Nov. 7, exhibits-only registration for the entire IBS will be $50 for NAHB members. After Nov. 7, the fee will rise to $100 for members.

This year, we are also selling individual tickets for educational programs. A ticket allows a person to attend any educational session.

Much more information about the show is available online at www.BuildersShow.com. And don’t forget, there are significant early-bird discounts if you register by Nov. 7.

Learn more about markets featured in this article: Las Vegas, NV, Orlando, FL.