Pringle Development, a builder of master-planned, active-adult communities in Central Florida, has named Steve Nordstrom, a home-building veteran, its new president and CEO.

"Steve brings to Pringle over 20 years of residential home building operations experience," Pringle's announcement said. "We are very impressed with his professionalism, process management abilities, and overall operational background experience. We feel that Steve will be an excellent cultural fit to Pringle Development and will assist the company in reinvigorating its sales and marketing processes."

Pringle sold 401 houses last year, a nearly 30% drop from the 574 it sold in 2006.

Nordstrom replaced Alan Parrow, CEO for the past two years, who left "to pursue new opportunites," according to a company spokesperson.

Nordstrom, who has a bachelor's degree in building construction from Texas A&M, started his career at Jim Walter Homes in 1988, working in Georgia, North Carolina, Texas and Florida and rising to the position of regional president, responsible for three divisions in three states before leaving in 2004. At Jim Walter, he managed more than 250 employees involved in the sales, construction, warranty and customer service aspects of the business.

Most recently, Nordstrom was vice president of Condev Homes in Winter Park, Fla.