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Other stories by John Caulfield

• Pending Homes Sales Rose Unexpectedly in July

  But National Association of Realtors’ chief economist thinks homes sales will remain soft for “months ahead.”

• Aggressive Marketing and Discounting Drive McBride Homes’ Success

  St. Louis-area builder positions itself as a housing “retailer.”

• Existing-Home Prices Rose in June

  The S&P/Case-Shiller Indices show a 3.6% gain compared to the same month a year ago.

• More Prime Real Estate is Coming Back on the Market in Southern California

  An auction for nearly 750 finished lots in the Rosedale community is expected to fetch between $50 million and $70 million.

• Modular Home Manufacturer Adds Fire Sprinklers to Options List

  Excel Homes joins forces with contractor F.E. Moran provide builders with turnkey installation program.

• Longtime Builder Perseveres Despite Losing Most of Its Assets

  Pennsylvania’s DeLuca Homes expects to be building between 100 and 150 homes annually again by 2012.

• When They Start Hiring Again, Builders Could Have Some Landmines to Step Over

  Noncompete and severance agreements, as well as potential discrimination issues, must be reconciled.

• Receiver Assigned to Dispose of Pennsylvania Builder’s Properties

  Rouse Chamberlin is managing the sale of 22 projects once owned by DeLuca Enterprises.

• Experts Debate Government’s Future Role in Housing Finance

  Treasury Secretary Geithner calls for a new paradigm for mortgage guarantees.

• Customers Still Expect Bargains Before They’ll Buy Homes

  Offering incentives and discounts continues to be the status quo for most builders.