Delcor Homes' president Phil McCafferty knows that choosy Gen-Xers want all or nothing. The builder's newest product line is born out of the 25- to 35-year-olds' desire for stylish single-family houses at reasonable prices. "These first-time buyers want to hit a certain price point and get good design," McCafferty says, "and if they don't get both, they won't buy, period."
Since the grand opening of his Hometown Village at Waterstone, in New Hudson, Mich., last July, McCafferty has sold 47 homes. He's created the impression of a TND without going to the expense of building alleys. He calls the design a courtyard TND, referring to the homes' swing-in front garages, which create a motor court. "It allows plenty of room for a front porch and a picket fence, and buyers don't have to sacrifice rear yard space," notes the builder.
The seven three-bedroom plans sell for $165,000 to $211,000 and range from 1,100 to 1,800 square feet. "Although they're fairly small, they feel spacious," McCafferty says. He attributes that to the 10-foot first-floor ceilings and vaulted second-floor ceilings. "The buyers really love that."
Project: Hometown Village at Waterstone, New Hudson, Mich.; Sales started: July 2000; Sales through October 2000: 47; Units released through October 2000: 57; Units planned: 167; Price: $165,000 to $211,000; Unit size: 1,100 to 1,800 square feet; Builder: Delcor Homes, Milford, Mich.; Architect: in-house; Interior merchandiser: James Corissens Interiors, Milford; Landscape architect: James Scott Associates, Milford; Ad agency: in-house