Why It Worked: Marisol meets pent-up demand for one- and development of this type in the area in 20 years.
When market research showed that the buyer profile would be predominantly Asian, a feng shui expert was consulted during the community's design phase.Five bedrooms, including one with its own bath on the first level, make the Sapphire the most popular of Marisol's four plans. It appeals to buyers with extended families.Spanish, Cottage, and Craftsman styles emulate older homes in nearby neighborhoods.Structured wiring, including dual Category-5 and TG6 cable, two-story, single-family homes on conventional lots. It's only the second comes standard.PROJECT CREDITS
Project: Marisol, San Bruno, Calif.; Sales started: December 2003; Sales through July 2004: 59; Units planned: 115; Price: $835,000 to $907,600; Unit size: 1,888 to 2,587 square feet; Builder/Developer: SummerHill Homes, Palo Alto, Calif.; Architect: JBZ Architects, Newport Beach, Calif.; Land planner: Brian Kangas Foulk, Redwood City, Calif.; Landscape architect: Ripley Design Group, Walnut Creek, Calif.; Interior designer: Design Line Interiors, San Diego