Click here to download the entry form.
Builder magazine, the leading publication for the residential construction industry, today asked its 120,000 readers to compete for a chance to be featured in its July issue. The magazine announced a new program to foster innovation within the moribund home building industry. The winner of this new Builder Innovention program, selected by the magazine’s editors and advisors, will be featured in a July special issue dedicated to exploring innovation within the home building industry. Click here to download the entry form.
“Builders need to innovate in order to find a way out of the housing downturn,” said Boyce Thompson, editorial director of Builder magazine. “Too many builders are waiting for the market to recover so they can continue building the same product they’ve always built. Or they are doing stripped down versions of old models. The evidence is mounting that the way out of this slump is to build smaller, better homes that aren’t available on the resale market.”
Innovation within home building is hamstrung by the industry’s extreme fragmentation. Individual builders may come up with great ideas that could change the course of housing design or construction. But with thousands of firms building homes throughout the country, these best practices rarely receive widespread adoption.
Builder magazine is asking readers to submit game-changing ideas by a May 1 deadline. The best ideas will be showcased in the July issue. More will be featured on builderonline.com, the magazine’s website.
The program will be open to any and all reader innovations, whether they’ve been built, are on the boards, or exist only in the reader’s imagination. Entrants will be asked to submit designs, drawings, schedules, and other documents that illuminate the innovation in the project.
“Product innovation can occur fairly quickly in industries such as automotives or aeronautics, where only a few companies control a major piece of the action,” said Thompson. “Innovation occurs all the time in the home building industry, but on such a small scale that it often goes unnoticed.”