In honor of Valentine's Day, BusinessWeek's Hot Property looks at a 138-acre parcel located just about the famed Hollywood sign, which was originally intended as the site of a love nest for Howard Hughes' then-paramour Ginger Rogers and is currently listed at $22 million. For that story and more, check out Big Builder's bi-weekly blog roundup.

From the International Builders' Show, The Wall Street Journal reports that advertising in a newspaper is probably only a good home builder tactic if the target demographic happens to be boomers and retirees.

The Housing Bubble examines tactics to address foreclosures and the first-time buyer market in Connecticut, Massachusetts, and New York.

Seeking Alpha turns its eye toward government-sponsored enterprises and asks what sort of troubles could lie ahead for Freddie Mac and Fannie Mae.

In preparation for this year's Real Estate Connect San Francisco, Inman News solicits suggestions for themes and speakers from its core audience.

Reggie Middleton's Boom Bust examines the government's homeowner bailout--and the reasons why it won't work.

Dr. Housing Bubble likens the Southern California real estate market to a skydiver jumping without a parachute.