Sales and marketing veteran Wendy Marlett will be moving south down Interstate 5 at month's end as she departs her current post as VP of Marketing/Sales/Communications at KB Home in Los Angeles (NYSE:KBH) and sets up shop as the new Chief Marketing Officer and Exec VP of Sales and Marketing at Standard Pacific Homes (NYSE:SPF) in Irvine.
Marlett will leave KB on August 27 and start at Standard Pacific on September 7. She will report to Scott Stowell, Standard Pacific's COO.
"We are thrilled to have someone of Wendy's caliber and creative vision join our executive team," said Ken Campbell, Standard Pacific president and CEO."Her extensive experience and well-known reputation for innovation in the homebuilding industry will take our sales and marketing outreach to a whole new level."
During her 15-year career at KB, Marlett was credited with establishing and maintaining one of the most recognized brands in homebuilding through groundbreaking and attention-grabbing promotions. Marlett also orchestrated and led a number of high-profile and industry-first partnerships with Martha Stewart Living Omnimedia, Disney and others.
Earlier in her career, Marlett held marketing and public relations positions in the aerospace and health care industries. She has a B.A. in Journalism from California State University, Long Beach.
KB announced the departure of Marlett as well as that of Treasurer Kelly Masuda on Wednesday. In a filing with the Securities and Exchange Commission, KB said Masuda both were leaving for unspecified leadership opportunities.